Exploration of the Transformational Design of Mount Tai Cultural Intellectual Property (IP) Image


World Heritage Site: Mount Taishan

Publication Year: 2023

Publication Type: Article

Publication Identifier: WHE6B0831B986

Summary

Mount Tai, China's first dual heritage site of culture and nature, faces urgent needs for cultural intellectual property (IP) image development due to the integration of culture and tourism. This study identifies transformative design patterns that can convert Mount Tai's rich cultural resources into valuable IP images. By analyzing existing cultural assets, the research provides a framework for similar transformations in other heritage sites, aiming to boost the cultural and tourism industry. The approach combines thorough resource review with innovative design strategies, offering practical insights for sustainable heritage development.

Citation

(Ed.). (2023). Exploration of the Transformational Design of Mount Tai Cultural Intellectual Property (IP) Image. Tourism Management and Technology Economy, 6(7). https://doi.org/10.23977/tmte.2023.060715

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