Analysis of Domestic Media Reports Related to Andong Tourism Using Bigkinds

A big data analysis of domestic media reports revealed that interest in Andong tourism surged in 2024, with 3,574 mentions—nearly doubling previous years. High-frequency keywords included Gyeongsangbuk-do, Hahoe Village (a UNESCO World Heritage Site), COVID-19, Gyeongju, and public transportation, while entities like Andong City, the Director of Culture, Tourism and Sports Bureau, UNESCO, and Dosanseowon dominated discussions. Unlike prior studies, this research leveraged BigKinds' platform to systematically process 16,092 news articles (2020–2025), offering a novel framework for social science analysis. Future work could integrate article titles with content for deeper insights.

Moon, S.-J. (2025). Analysis of Domestic Media Reports Related to Andong Tourism Using Bigkinds. Journal of Next-Generation Convergence Information Services Technology, 14(6), 763–775. https://doi.org/10.29056/jncist.2025.12.03