Publications
Willingness to pay in world heritage sites: a contingent valuation method at Red Fort Complex, New Delhi
A study at the Red Fort Complex reveals that tourists' willingness to pay (WTP) for entry can be effectively assessed using the contingent valuation method (CVM), providing a framework for economic sustainability and service enhancement. The research analyzed data from 385 tourists, employing multiple regression analysis to establish relationships between WTP and various independent variables. Findings suggest three distinct bands of WTP—lowest, middle, and highest—which account for diverse socio-economic strata, offering a flexible 'one-time payment' option. This approach not only aids in pricing entrance fees but also guides the augmentation of facilities at heritage sites, ensuring economic viability without compromising accessibility.
Execution technique and pigment characteristics of decorative wall from 17th CE Chatta Chowk, Red Fort Complex, New Delhi
A groundbreaking analysis of the 17th-century decorative wall paintings from Chatta Chowk, Red Fort Complex, New Delhi, reveals the sophisticated pigment mixture used by artisans. The study identified a unique blend of hematite (Fe2O3), cinnabar (HgS), and cadmium sulfide (CdS) in red paint layers, providing evidence of intentional admixture to achieve specific tones. Green paint layers were attributed to green earth (celadonite), distinct from glauconite, based on vibrational features. The research employed advanced techniques such as High-Resolution X-ray diffraction (HR-XRD), Fourier-transform infrared spectroscopy (FTIR), portable Raman spectrometry, and gas chromatograph-mass spectrometry (GC-MS) to analyze pigment composition and binders. The findings highlight the use of fats, waxes, and drying oils as binders in the secco technique, offering new insights into 17th-century Indian decorative arts.
Willingness to Pay in World Heritage Sites: A Contingent Valuation Method at Red Fort Complex, New Delhi
A study at the Red Fort Complex identifies three distinct bands of willingness to pay (WTP) among tourists, offering a flexible pricing model that accommodates diverse socio-economic backgrounds. Using contingent valuation method (CVM), researchers analyzed data from 385 tourists through multiple regression analysis to assess the relationship between WTP and various factors. The findings suggest a framework for enhancing services and facilities at the site while promoting economic sustainability. This approach provides valuable insights into pricing strategies for UNESCO World Heritage Sites, balancing accessibility with financial viability.
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