An Application of the CHAID Algorithm to Study the Environmental Impact of Visitors to the Teide National Park in Tenerife, Spain

A significant link between visitor behavior and environmental impact at the Teide National Park (TNP), one of Europe's most visited sites, was identified through a CHAID algorithm analysis. The study revealed that visitors arriving by car tend to stay longer in the park, correlating with increased environmental footprint due to prolonged exposure and higher emissions from private vehicles. Conducted via 805 valid questionnaires in 2016, this research underscores the urgent need for sustainable transport solutions, such as promoting less polluting vehicles or alternative transportation modes, to mitigate ecological strain on this UNESCO World Heritage Site.

Diaz-Perez, F. M., & Bethencourt-Cejas, M. (2017). An Application of the CHAID Algorithm to Study the Environmental Impact of Visitors to the Teide National Park in Tenerife, Spain. International Business Research, 10(7), 168. https://doi.org/10.5539/ibr.v10n7p168